Hollister — SoHo

600 Broadway

The new and super-massive Hollister flagship store in SoHo with a 40,000 square foot, quad-level retail space. Hollister tries to be the fantasy of Southern California and endless summer, kinda makes sense that it is big amongst the teenage crowd ... more

The new and super-massive Hollister flagship store in SoHo with a 40,000 square foot, quad-level retail space.

Hollister tries to be the fantasy of Southern California and endless summer, kinda makes sense that it is big amongst the teenage crowd as the marketing harkens to "la bon vie" of summer. Toss in a dash of "authentic" surf and skate culture, Hollister makes cool accessible. Until the kids decide it isn't.


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NoHo Description

Hollister — SoHo is located in the NoHo neighborhood of Manhattan. NoHo—the small neighborhood north of Houston (hence "NoHo")—serves as a buffer zone between Greenwich Village on the west and the East Village on the east. Compared to its southern neighbor SoHo, NoHo is a relatively quiet area, despite its proximity to (and some would say its overlapping borders with) New York University. The exact boundaries of NoHo are debatable and seemingly moveable (like many New York City neighborhoods), but it is generally understood to be bounded by Astor Place and Houston Street (on the north and south) and Broadway and The Bowery (on the west and east).

Far from the farmland it used to be, NoHo is now a fashionable and hip piece of New York’s most vibrant real estate. The former warehouse and retail district is a bona fide historic district, with over a hundred buildings ranging from the early nineteenth century to recent years. The neighborhood is home to majestic structures like Colonnade Row, the Cable Building, and the Schermerhorn Building, as well as the Joseph Papp Public Theater and Joe’s Pub. NoHo's history as a retail center is on display at the Merchant's House Museum, a family home kept intact that dates back to the 1800s.

Not that NoHo's days as a retail mecca are over, by any means. On Broadway, you'll find a massive American Apparel store, as well as local favorite Andy's Chee-Pees and every other type of store imaginable, rivaling nearby SoHo's offerings. NoHo's loft-heavy residential offerings have long been home to artists and writers, so it's hardly surprising to find great bookstores like Mercer Street Books, not to mention art house theaters like the Angelika Film Center and the stage venues like Astor Place Theatre, home of the Blue Man Group.

As for the overlapping parts of the NYU campus, two of the most renowned departments of the university—the Gallatin School Of Individualized Study and the Tisch School Of The Arts--are both located on Broadway in Noho. In August, NoHo is involved (along with much of Manhattan) in Summer Streets where huge swaths of city streets are turned into pedestrian walkways, bereft of cars and trucks. The annual NoHo Art Walk showcases emerging artists and the many wonderful art galleries in the neighborhood.

Info

600 Broadway
New York, NY 10012
(212) 334-1922
Website

This Week's Hours

Mon-Sat: 10:00am-9:00pm
Sunday: 11:00am-7:00pm

Editorial Rating

Nearby Subway

  • to Broadway-Laffayette
  • to Prince Street
  • toleecker

@HollisterCo

The only suit & tie-dye we're about.
https://t.co/6RDHZuQSFc
https://t.co/G4rhVGCvkO 5 Hours Ago

Anyone else making weekend plans on a Tuesday? No, just us? 8 Hours Ago

When your best friend asks, "Wanna get ice cream?"
https://t.co/QmH2tUpjwF
https://t.co/7PtkSrwLr8 Yesterday at 10:00 PM

Hollister World Tour headliner: you, in this. 😍
https://t.co/r4WGcq6VZf
https://t.co/hLo5aJ9QKW Yesterday at 8:00 PM

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