Rethinking Marketing In 2021

Zoom

Marketers have learned a lot in the past year that can inform advertising and client strategies. According to a recent survey of advertisers and agencies, trusted partnerships and brand safety are two of their top priorities. Join AMA New York and... more

Marketers have learned a lot in the past year that can inform advertising and client strategies. According to a recent survey of advertisers and agencies, trusted partnerships and brand safety are two of their top priorities. Join AMA New York and Lisa Ahern, VP Product Marketing at Effectv, for Rethinking Marketing in 2021 on Thursday, February 25 to learn new strategies based on leading industry research and business case studies. Lisa will offer breakthrough insights, gained from challenges over the past year, on how to forge lasting client relationships when the old playbook has been thrown out the window. WHAT YOU’LL LEARN: -Strategies to maintain client relationships in a new advertising environment -Tactics to engage and connect with clients in a virtual world -How to continue building and maintaining trust with clients -How to use data for smarter targeting WHO SHOULD ATTEND: -College intern to CEO-level staff in advertising or marketing -Marketing and advertising employers who partner with the industry -Marketers that create, place, or measure TV advertising -Sales executives who build client relationships Don’t miss this informative presentation a... more

Marketers have learned a lot in the past year that can inform advertising and client strategies. According to a recent survey of advertisers and agencies, trusted partnerships and brand safety are two of their top priorities.

Join AMA New York and Lisa Ahern, VP Product Marketing at Effectv, for Rethinking Marketing in 2021 on Thursday, February 25 to learn new strategies based on leading industry research and business case studies. Lisa will offer breakthrough insights, gained from challenges over the past year, on how to forge lasting client relationships when the old playbook has been thrown out the window.

WHAT YOU’LL LEARN:

-Strategies to maintain client relationships in a new advertising environment
-Tactics to engage and connect with clients in a virtual world
-How to continue building and maintaining trust with clients
-How to use data for smarter targeting

WHO SHOULD ATTEND:

-College intern to CEO-level staff in advertising or marketing
-Marketing and advertising employers who partner with the industry
-Marketers that create, place, or measure TV advertising
-Sales executives who build client relationships

Don’t miss this informative presentation and interactive discussion.


Drag the street view to look around 360°.
Use the arrow buttons to navigate down the street and around the neighborhood!

Rethinking Marketing In 2021

Thu, February 25
12:00PM
$
Get Tickets

Info

Zoom
New York, NY
Website

Schedule

February 25, Thursday 12:00PM
See complete schedule

Category

Workshops/Classes

Other Workshops/Classes Events

St. Patrick's Day Cookie Decorating Class to Support CurePSP

An interactive St. Patrick's Day themed cookie decorating class to support CureP... view

Leveraging Your Skills to Marketing a Startup

How do you know if you’re a fit for the startup environment? When the startups c... view

Body and Soul: Yoga at the Cathedral of St. John the Divine

On the 2nd and 4th Monday of each month, the Cathedral of St. John the Divine wi... view

Feng Shui Master Certification (6 days)

This Certification Training will be held 6 consecutive days from September 6 - S... view

 

Healthy Minds Innovations Virtual January Masterclass

2020 has been a challenging year for all of us. Our collective mental health is ... view